Why Data Privacy Day is Important for the State of Web Security

As technology continues to evolve, web security threats are on the rise with an estimated 160,000 samples of malware detected around the world each day. Unfortunately, 70% of these attacks are targeted at small businesses and other particular industries (e.g. retail, healthcare and hospitality).

Fortunately, web security has come a long way in just a few years. Thanks to national events like Data Privacy Day (DpD) which bring together privacy professionals, law enforcement and industry leaders alike, fostered communication helps to ensure the long-term viability of our digital ecosystem.

DpD was first established in 2007 by the Online Trust Alliance (OTA) and several other organizations, and over the years the holiday has attracted organizations including the National Cyber Security Alliance, the FBI and the FTC. In 2014, the 113th U.S. Congress adopted S. Res. 337, expressing support for the designation of January 28th as “National Data Privacy Day”.

DpD officially takes place every year on January 28th, but the holiday spans throughout the following week. This year, keynotes will be hosted in California, New York and Washington DC, featuring speakers from the FBI’s Cyber Division, the FTC and SiteLock’s president, Neill Feather.

Whether you’re a corporation, retailer or developer, DpD is a great way to bring you up-to-date on the latest data privacy, protection, security and breach trends. You can learn more about the holiday and its events here via the Online Trust Alliance.

Contact SiteLock today to learn how to protect your website data.